Case Study
Triple Promise
Triple Promise Academy for the Performing Arts is a kids’ training and theatre company in Brooklyn, New York. They offer various acting, dancing, musical, and non-musical theatrical performance classes for children aged 7 to 11 and teens.
Category
Web Development
Web design
Social media marketing
Web optimization
Platform
WordPress
Start Date
August 2023(update)
End Date
November 2023
About Our Client and Their Requirements
Triple Promise Academy for the Performing Arts, a distinguished service brand, offers theatrical, acting, musical theatre, performing arts, and public speaking training to children within Brooklyn and New York.
They sought a user-friendly web solution that reflected their professionalism, showcased theater and performing arts classes, and boosted brand awareness among prospective and current students and their families.
Triple Promise Academy sought customized social media marketing (SMM) and search engine optimization (SEO) services to increase its online visibility, connect with its target audience via strategic campaigns, share original high-quality content, and enhance brand recognition in a highly competitive market.
Challenges
The client requested that only original, high-quality content be shared across all online platforms. Hence, optimizing all HD content for fast load times while maintaining consistency and website performance was challenging.
The biggest challenge was improving the site's appearance and ranking across web results. A robust sitemap and site architecture introduced the brand to a broader audience and helped enhance SEO ranking.
Expand your business like never before with advanced digital solutions.
Avancera Solution transformed Triple Promise Academy's online presence with a WordPress website featuring balanced UI/UX for engaging content and fast loading. Tailored for children and parents in the performing arts, the website boasts user-friendly navigation via SEO and exceptional UX. Cohesive social media, including targeted campaigns and engaging video content across platforms, significantly boosted online visibility, class enrollments, and follower engagement.
- Custom Storefront Design
- Product Catalog Setup
- Secure Payment Gateway Integration
- Performance Optimization
- Mobile Responsiveness
Website Revamp
Calming light blue-gray, soft lavender, and pale yellow-green create a creative feel for children's music and theater classes, with white enhancing readability and interest.
Big Shoulders Display and the modern, clean soft-serif Fraunces elevate web design, creating a unique brand identity ideal for business websites.
COLOR PALETTE
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TYPOGRAPHY
Poppins
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Social Presence
Triple Promise Academy rapidly grew to 18.6K Facebook and 5.5K Instagram visitors through strategic hashtags, visual stories, and engaging TikTok videos, significantly boosting brand awareness
Their YouTube channel achieved over 126K views, driven by creative original content and strong SEO, attracting thousands of subscribers and aspiring young artists.
Tech Stack
Triple Promise Academy's tech stack includes WordPress with Elementor, ensuring a seamless, high-performance user experience. Payment gateways and APIs are also included, making it ideal for managing bookings and transactions.
React native
Swift
Kotlin
Java
Adobe XD
Photoshop
After Effects
Result
Improved Website Performance
Optimized website loading times, resulting in a smoother user experience and increased engagement.
Enhanced Social Media Presence
Strategic SMM campaigns led to a 93% increased social media following and user engagement.
Higher Search Engine Rankings
Effective SEO strategies boosted local visibility, significantly increasing traffic and enrollment rates.
Overview
