Case Study

Headshot AI

Headshot AI provides users with professional AI generated headshot images that can be used for social and professional purposes. They use machine learning techniques to craft the perfect high-quality headshot based on a set of sample images provided by the users. Headshot AI approached Avancera Solution to manage their branding so it can connect with their target audience and website development that provides a secure service to upload and receive professional AI-generated headshots.

Branding and Web Development

Platform

Webflow

Start Date

August 2023(update)

End Date

November 2023

About Our Client and Their Requirements

Headshot AI offers clients and users the capability to obtain AI-generated professional headshots using sample images. Through ongoing machine learning and skilled touch-ups, the AI model delivers authentic, high-quality, and high-resolution headshots for professional and social networks.
Their key requirement was to develop a web platform that provides clients the ability to upload their sample images and receive AI-generated professional headshots within 72 hours.

Headshot AI sought branding that accentuated their unique value proposition by showcasing AI-generated headshots and fostering audience interaction to strengthen their brand persona.

Challenges

Developing a secure website that integrates scalable architecture, content delivery network (CDN), data security, and optimized website hosting was a challenge. Headshot AI sought minimal latency with dynamic databases and embedded AI services.

Addressing branding challenges is vital to sustaining trust in the authenticity and quality of AI-generated results, especially for businesses that integrate machine learning and artificial intelligence into their processes.

Development Solutions that complement AI

Headshot AI received specialist web development services that incorporate machine learning and AI components. Services included front-end and back-end development, dynamic database management, and web hosting. Seamless integration, responsive UI/UX design, and meticulous database optimization were combined with Headshot AI's prosperity machine learning algorithms to maintain a user-friendly experience. Our collaboration enhanced Headshot AI's website performance, providing users with a streamlined, secure, and responsive platform to receive AI-generated headshots.

Website Design

The shades of lavender grey, dark green, white, black, and medium purple were chosen for the Headshot AI website to evoke an elegant modern feel, creativity, innovation, use of advanced technologies, and user-friendly experience.

The font Poppins is chosen due to its clean and modern Web 2.0 aesthetic. Its versatility enhances readability, providing a sleek and contemporary look suitable for AI-generated content.

COLOR PALETTE

TYPOGRAPHY

Lato

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Proven Track Record

0 Years

Customer Satisfication

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Projects Completed

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Average Answer Time

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Social Presence

Always ready to push the boundaries, especially when it comes to our own platform, Our analytical eye to create a site that was visually engaging and also optimised for maximum performance.

Headshot AI saw exponential growth with over 10,000 subscribers on their app/web platform, representing an exceptional increase from the initial user base. A user-centric approach, exclusive promotions, and seamless functionality drove this substantial growth.

Lead Conversion

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Increase in social follower ship

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Engagement on social media

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Decrease in cost per lead

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Tech Stack

Development services included the use of React for a dynamic front end, Node.js for a scalable event-driven back end, and MongoDB for expressive data modeling and efficient database management. At the same time, AWS EC2 was selected for dynamic web hosting.

Result

Elevated Brand Trust

Enhanced authenticity and quality perception in AI-generated headshots fostered increased trust among users and clients.

Streamlined User Experience

Dynamic and user-friendly platform helped clients upload and receive AI-generated headshots.

Enhanced Performance

Improved website performance led to faster loading times, boosting user engagement and overall service satisfaction.

Over View

Our services were instrumental in enhancing the brand persona and service delivery of Headshot AI. The use of advanced web development and dynamic database management services with strategic branding elevated Headshot AI's online presence. Compared to its competitors, Headshot AI was able to maintain user confidentiality while using proprietary machine learning processes for intended purposes. The web development services incorporate website security, user experience, coherent database architecture, and embedded AI services that helped deliver high-quality and authentic professional headshots.